One of the most common questions we get within the 1300 Service Game is How can I choose my number for my business?
Well there a basically four ways to choose a number;
1. A public list is issued to every telecommunications company in Australia, generally once a week, although it can be obtained as frequently as the company likes to update it really. Make a point of asking for the absolute current list from your chosen supplier. The benefit of this public list is that they come free of charge. That is, you do not have to pay anything to choose the number. You would simply go through the list and choose the number that you want (most companies will ask that you select 4 or 5 numbers in order of preference and they will obtain the highest preference for you).
2. Let your chosen supplier pick one for you, again this will be from the public list so the number will be free of any capital cost. The difference of course, is you would let the company issue one for you rather then have the luxury of choosing your own.
3. One of the problems with the public list, if you are specific about what type of number you are after, is that the government has taken out most of the numbers that would spell words and placed them in their web based auction system called Smartnumbers. You can purchase number from this government auction and the reserve prices start at $250 for the lower ranked or more obscure words. Prices can reach into the tens or hundreds of 1000’s believe it or not for the higher ranked words. So it is a careful decision that a business owner must make.
4. Finally, there are many companies in Australia that purchase these numbers via the auction system and the lease them back to businesses. This can be the most costly of all given that leases can again range from small amounts to very expensive depending on the Phoneword.
So that is basic round up of choosing a number, depending on your business cash flow and model.
Originating Article Posted by; Anthony’s Blog